Recently awarded with Connect Corporate’s Top 40 under 40 award, Shannon DeSouza has over a decade of paralleled experience in the event and technology industries, with a rich background in sales and marketing. A previous successful entrepreneur, Shannon founded and ran her own events company for ten years and was acquired in 2015. Today, Shannon leads her own marketing firm focused on using "modern tech to power boost your pipeline" and travels the world as an international speaker teaching people about practical tech and social media management.
PCMA 20 in their 20's
Connect Corporate’s Top 40 Under 40 Award
MPI British Columbia Mentor
of the Year
What We Do
Shannon and I had pleasure of working together at Attendease to elevate industry awareness and gain market share in the crowded world of event technology. We were very excited to have Shannon join our team as an experienced member of the events tech industry. Shannon was instrumental in gaining press coverage, obtaining speaking opportunities, winning industry awards and contributing to our overall sales and marketing strategy to build a strong sales pipeline. She worked well to collaborate with cross functional teams to efficiently completely projects and tasks. We were very pleased to have Shannon on our team, and I would highly recommend her!
Motivational Speaker #RealTalk Columnist
Shannon and I have had the opportunity to work on a number of campaigns together throughout the years. Her natural ability to see the bigger picture and experience leading strategic sales and marketing campaigns have led to great success. Shannon is laser-focused and data-driven, always striving to achieve aggressive and impressive results!
Tourism Management and Marketing Contractor
Shannon is everything a leader represents. She is incredibly motivated, organized, and is dedicated to her commitments. She managed our team very effectively, keeping open communication as the top priority. Her teamwork and interpersonal skills benefitted our team greatly. She gave constructive and respectful feedback when needed, and knew how to have fun while working hard to meet deadlines. She taught me so many things and developed my communication skills tremendously, while also letting me learn on my own, which I valued just as much. She pushed me to grow as an aspiring student and was an absolute inspiration and mentor to me.
Peggy H. Lamberton, CMP
I have the great fortune of having Shannon DeSouza, MBET, as my Sales and Marketing Advisor. She holds an MBET (Master of Business, Entrepreneurship, and Technology), is a popular speaker, and is possibly one of the most gifted marketers in the event and meeting industry. Our first collaboration resulted in her designing my new compelling, memorable business cards for "Boots on the Ground - Mobile Meeting Management. I told Shannon "I couldn't be more pleased. People instantly 'get it' when they see the card, and they love the carry-through of the red, black, white, and grey. Brilliant design." I look forward to employing Shannon, again and again, to help grow my business.
Author / Speaker
In October 2018 I met Shannon at a conference where she was giving advice on how to use a LinkedIn profile to the best effect. She was fun to work with - in the exhibition hall of the conference with an audience of people waiting for their consultation - and was very specific in her advice. I also loved that she explained the reasoning behind the tips, so changes that were initially uncomfortable to me made sense and I was willing to give them a try. Thanks to Shannon's advice I have expanded my reach through LinkedIn significantly and connected with some really great people who share my values and interests. This is leading to connections and collaborations that I could only have dreamed of previously. Shannon really knows how to help get your message across in a way that is true to you. I recommend her services to anyone who is looking to connect to a wider audience in an authentic way.
VP of Marketing at Connection Point
Shannon is a very inspirational person who is always around to help and share her knowledge about the event industry and event tech. She is a "hands-on" type of problem solver who understands the big picture but is also willing to roll up her sleeves to get things done. She always thinks "outside-the-box" to consider alternatives to achieve the best possible solution. Shannon is a professional with endless energy and positivity, high ethical standards, good managerial skills and passion for excellence. She is a great asset to any team